[SOLVED] Segmentation Analysis

Answer these Questions Segmentation Analysis
Question 1:
Run Segmentation Analysis (without Discriminant or Classification analysis) on the data. Considering all relevant information contained in the Enginius output, how many distinct segments are present in this
market and how many will you select? Given one reason for your selection.

Question 2:
Using all relevant information from the Segmentation Analysis output in Enginius:
(a) Profile and name the clusters that you have identified and selected in Question 1. Briefly justify why you have chosen these names for each cluster using one sentence for each cluster.

(b) Given the attributes of ConneCtor, which of the cluster(s) you profiled in Question 2 would you target for your marketing campaign, and why? Give one reason.

Question 3:
Run Discriminant Analysis in Enginius (without Classification Analysis):
(a) Elaborate on the accuracy of the Discriminant Analysis. How confident do you feel about the results of the Discriminant Analysis? Give one argument that supports your opinion.

(b) Using the information from the Discriminant Analysis, how would you go about targeting the segment(s) you picked in Question 2b, and why? Give one reason.

information contained in the Enginius output, how many distinct segments are present in this
market and how many will you select? Given one reason for your selection.

Question 2:
Using all relevant information from the Segmentation Analysis output in Enginius:
(a) Profile and name the clusters that you have identified and selected in Question 1. Briefly justify why you have chosen these names for each cluster using one sentence for each cluster.

(b) Given the attributes of ConneCtor, which of the cluster(s) you profiled in Question 2 would you target for your marketing campaign, and why? Give one reason.

Question 3:
Run Discriminant Analysis in Enginius (without Classification Analysis):
(a) Elaborate on the accuracy of the Discriminant Analysis. How confident do you feel about the results of the Discriminant Analysis? Give one argument that supports your opinion.

(b) Using the information from the Discriminant Analysis, how would you go about targeting the segment(s) you picked in Question 2b, and why? Give one reason.