[SOLVED] Principles of Sustainable
MGNT2SM Principles of Sustainable
2022 Management Practice
Assignment: 2 of 3
OBJECTIVE
The intention with this assignment is to fulfil several objectives:
• Provide for a balanced and curriculum‐aligned assessment that obligates your
engagement with the learning material we have associated with the two learning
themes:
1. Responsible strategic management practices and ethical business management
2. Strategic management as the conduit for executing intention
• Provide opportunity for you to earn a mark towards your final module grade award.
BACKGROUND TO THE TASK
How corporate social responsibility projects can be derailed
Big companies operating in developing countries often use corporate social responsibility initiatives to
position themselves as development agents and friends of the host communities.
But in places like South Africa – and within the mining sector in particular – initiatives aren’t achieving the
objectives they were designed to meet. Animosity between corporations and hosting communities
persists.
The Marikana massacre in 2012 is a case in point. A labour dispute between platinum mining company,
Lonmin, and its workers, spiralled out of control, resulting in the death of 34 miners after police opened
fire on a demonstration. The events at Marikana show how animosities continue to exist, and the damage
they can cause.
One of the factors that emerged in the years thereafter is that there were major gaps in Lonmin’s
corporate social responsibility programme. An analysis of the Marikana events show that the company
failed dismally to meet its housing plans for workers. This left a significant portion of the workforce living
in dehumanising conditions.
Source: Olorunjuwon, S. (2018). How corporate social responsibility projects can be derailed. Mail and
Guardian. Retrieved: https://mg.co.za/article/2018-03-12-how-corporate-social-responsibilityprojects-can-be-derailed/
Task
You have learned that corporate citizenship is the notion that businesses have a responsibility to
contributing to sustainable outcomes, no matter what they do. And, you have learned that responsible
business decisions are made according to specific contributing components, supported by strategic
guidance instruments.
Prepare an essay that addresses the following two issues:
I. Is corporate responsibility something that can be ignored ‐ by big businesses such as Lonmin in
the pursuit of making profits for shareholders, if it makes a substantial contribution to
government revenue? (This is a theoretical perspective).
II. Based on the Lonmin case and your additional reading, what are the factors that big
businesses should build into their decision making when they formulate their strategic plans? (This
is a practical perspective that takes into account your answer to part A).
It will be necessary to prepare an introduction and a conclusion, but the emphasis is upon these two parts.
If you want to, you can label them with headings (like, for example, ‘A The theoretical perspective’ and ‘B
The practical perspective’), or anything you think will emphasise your evident comprehension and grasp of
the concepts.
DUE DATE
Your submission must be uploaded on to Learn by 23h59 on the 3rd of May 2022.
SUBMISSION REQUIREMENTS
INDIVIDUAL SUBMISSION
While you are strongly urged to collaborate with your class peers, your submission must be made
as an individual.
Reproduced below – again! – are the first three NQF performance descriptors that must be
evidenced in your submission.2
If you are to demonstrate this level of competency, you will
have to meet the marking criteria we apply to your submission. These criteria are listed on the
last page of this document.
PRESENTATION
The submission must be typed using one‐and‐a‐half or double‐spaced, 12‐point Times New Roman
or CG Times font, uploaded as MSWord or pdf file format. Colour print should not be used for text.
This is a short paper, so there is no emphasis on format. However, you are well advised to use
headings and numbering, to undertake referencing and provide a bibliography, because omission
of style and technique will not serve your interests well.
It is expected that the submission is unlikely to exceed 1 000 words. To illustrate, this document
measures about 800 words). You must, on your cover page, include the following declaration:
I declare that:
• I have read and am familiar with the University’s policy on plagiarism;
• I have checked this assignment to ensure that it contains no instances of plagiarism;
• Where the work of others has been relied upon in this assignment, it has been duly acknowledged and clearly
referenced.
2 These are the first three NQF6 competence descriptors in the South African National Qualifications
Framework.
EVALUATION CRITERIA
Dimension Criterion
Structure, presentation and
readability
Does the submission have a coherent structure? Is it easy to navigate and
scholarly in style, with sound discussion?
Knowledge Has the extant literature been sufficiently delineated atthe level of
study, to be considered a sound demonstration of knowledge?
Argument and/or discussion Has the assignment task been accomplished and have the issues been
addressed? Principles of Sustainable Principles of Sustainable Principles of Sustainable
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