[SOLVED] BUSINESS COMMUNICATION
You are to answers the questions bellow, please put the number (FOR EXAMPLE: 9-1) than the answers only.
Each answer should be in no more than 3-4 sentences. Keep short and simple. DON’T USE ANY FANCY WORDS) LIKE A HIGH SCHOOLER WOULD ANSWER.
If you can find the book “BUSINESS COMMUNICATION ESSENTIAL 8TH EDITION BY Courtland L. Bovee and John V. Thill” these very same questions is there at the end of each chapter. No citation necessary, THIS IS A HOMEWORK ASSIGMENT FOR BUSINESS COMMUNICATION, NOT AN ESSAY. Please use pronouns when answering the questions.
PS*[ LO-] REFERS TO THE BOOK BUSINESS COMMUNICATION ESSENTIAL 8TH EDITION BY Courtland L. Bovee and John V. Thill
Test Your Knowledge CHAPTER 9
9-1. What are demographics and psychographics? [LO-1]
9-2. How do the concepts of ethos, pathos, and logos apply to
persuasive messages? [LO-2]
9-3. How do emotional appeals differ from logical appeals?
[LO-2]
9-4. What three types of reasoning can you use in logical
appeals? [LO-2].
9-5. What is the AIDA model, and what are its limitations?
[LO-2]
9-6. Why do promotional messages need to be short and sim-
ple on mobile devices? LO-4]
Test Your Knowledge CHAPTER 10
10-1. What are the three basic categories of reports? [LO-1]
10-2.What is typically covered in the work plan for a report?
[LO-11
10-3.How does a conclusion differ from a recommendation?
[LO-2]
10-4. What is paraphrasing, and what is its purpose? [LO-4]
10-5. Should you use primary research before or after second-
ary research? Why? [LO-4
10-6. What are the three major ways to organize an analytical
report? [LO-6]
10-7. How do proposal writers use an RFP? [LO-7]
Test Your Knowledge CHAPTER 11
11-1. How can you make the tone in a report more formal?
11-1. How can you make the tone in a report more formal?
[LO-11
11-2.What navigational elements can you use to help readers
follow the structure and flow of information in a long
report? [LO-1]
11-3. How can you use the inverted pyramid style of writing to
craft effective online content? [LO-2]
11-4. In addition to telling readers why an illustration is impor-
tant, why else should you refer to it in the text of vour
document? [LO-3]
11-5. How do you check a visual for quality? [LO-3]
11-6. How does a synopsis differ from an executive summary?
[LO-4]
Test Your Knowledge CHAPTER 12
12-1. What skills do presentations give you the opportunity to
practice and demonstrate? [LO-1]
12-2. What are the potential disadvantages of Prezi-style
presentations? (LO-1]
12-3. What three goals should you accomplish during the intro-
duction of a presentation? [LO-2]
12-4. What techniques can you use to get an audience’s atten.
tion during your introduction? [LO-2]
12-5. What three tasks should you accomplish in the close of
your presentation? [LO-2]
12-6. What is the backchannel in presentations? [LO-5]
12-7. What steps can you take to ensure success with online
presentations? [LO-5]
Test Your Knowledge CHAPTER 13
13-1. What does quality of hire mean? [LO-1]
13-2. Why is networking an essential part of your lifelong career
planning? [LO-1]
13-3. What is the purpose of a résumé? [LO-2]
13-4. Why do most employers prefer chronological résumés over
functional résumés? [LO-2]
13-5. Why is it important to find and use relevant keywords in
your résumé? [LO-3]
13-6. What is the function of the headline in a LinkedIn profile?
[LO-5]
Test Your Knowledge CHAPTER 14
14-1. How can you apply the AIDA model to an application
letter? [LO-1]
14-2. What information or questions can you use when writing
a follow-up message after submitting a résumé? [LO-1
14-3. How does a structured interview differ from an unstruc-
tured interview? [LO-2]
14-4. What is the difference between behavioral and situational
interview questions? [LO-2]
14-5. What is the STAR approach to answering interview ques-
tions? [LO-4]
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